An Alcohol Strategy for Bolton: 2013-2015 | Boltons Health Matters
Skip to main content

An Alcohol Strategy for Bolton: 2013-2015


This new strategy further develops the previous Alcohol Strategy (2006-10) and readdresses issues relating to health prevention, licensing and enforcement alongside the need to rebalance the town centre offer so that it is welcoming to everyone.

Following analysis and engagement with key partners, Bolton’s Alcohol Strategy has been developed. While three strands with specific areas of focus have been identified, the emphasis has been on working together on these already interconnected areas and avoiding duplication. The three priority strands are as follows:

  1. Health and Prevention – have an effective local approach that promotes safer drinking and raises awareness of the harms to health caused by excessive alcohol use, supported by effective treatment and support services.
  2. Town Centre – ensure we have a balanced town centre offer that caters for all ages and interests and provides a more varied food and drink offer.
  3. Enforcement and Licensing – ensure we have an effective multi-agency approach that minimises the harm and risk from alcohol whilst promoting safer drinking and a safe evening economy

Through this three-strand alcohol strategy, we will maximise the most efficient use of our resources to:

  • Tackle underage drinking, particularly targeting vulnerable young people by devising interventions across agencies and where appropriate, support and challenge parents/carers in changing their behaviour.
  • Develop and build on existing programmes to encourage behaviour change in adults and older people including safer drinking at home and socially.
  • Understand the relationship between alcohol and domestic abuse and ensure strong links to Bolton’s emerging Domestic Abuse and Violence Strategy
  • Support employers to minimise alcohol as a barrier to employment and to change existing workplace cultures.
  • Work with town centre licensees and retailers and explore how the current town centre night time economy can be maintained but better balanced with a different offer that is not so closely related to alcohol.
  • Maintain dialogue with licensees to reduce alcohol-related crime and disorder problems.
  • Ensure professionals across organisations receive appropriate and timely training to aid effective referrals to alcohol treatment services.
  • Gather, and where relevant, embed evidence to ensure more informed decision-making processes in Bolton, such as health issues/data being provided to licensing hearings.
  • Review Bolton’s Licensing Policy in light of national, local and Greater Manchester changes.
  • Build on the existing Alcohol Strategy that focuses on minimising the health issues related to alcohol and commissioning effective treatment services.

Information Type


Geographical Level


Population Level



Bolton Council


Alcohol, Alcohol Drinking, Binge Drinking
Alcohol Strategy July 2013.pdf216.39 KB

Share this: